Author Archive

Part I: What Makes an Idea Good?

There are no good idea guarantees. Set up guidelines, encourage themed idea-drives, do whatever kind of marketing you want for good ideas. But you’ll never be 100% in the realm of goodness. (And who would want to be? Bad ideas provide the most fertile ground for better ones.) What I want to write about here [...]

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The Case For Liberal Arts

I played the violin for 10 years while I was growing up. I wasn’t very good; I never aspired to be the next soloist or Julliard applicant. But I often think about the things we learned in that class, life lessons that have stuck with me. For example, our Hungarian director once told us about [...]

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Storytelling for Kindling

When Rich presented Kindling to about 700 people at the NY Tech Meet-up on Monday evening, we had a group of about 10 Arc-ers representing a cheering section. Seeing our app on the big screen (aside several other talented technologists’ work) was as exciting and nerve-wracking as one might expect. Perhaps the best thing about [...]

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Welcome.

Welcome to The Kindling Blog, a space for ideas about ideas. Kindling is about innovation. We here at Arc90 have been using Kindling for over a year and recently released it to the wild scene that is The Public.  As a result, we’re pretty jazzed about ideas and we wanted to share that. This is [...]

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About the Kindling Blog

We like to tell stories here at Kindling: about innovation, new products, cost-cutting measures, customer service procedures, along with interesting vignettes about our clients' culture.

Finally, we'll use the Blog to announce updates to the product. Gather around!